Once upon a time, marketing entailed a seller shouting about their products at a free market. Today, it is sophisticated, diverse and most importantly, it can be done from anywhere. I’m going to look at 5 top reasons why people choose internet marketing as a viable income source.
The internet has changed the way people are buying and selling. It has also created multiple opportunities and people are turning to it for income. Initially, internet marketing was that side gig you take up to supplement your income.
Today, more people are focusing their energy on marketing products and services online and it has definitely proven to be a viable source of income. In this article, let’s examine the 5 top reasons why people choose internet marketing as a viable income source every day.
5 Top Reasons Why People Choose Internet Marketing
1. Ability to earn passive income
This benefit is applicable to those who choose to pursue affiliate marketing. It entails creating content (on a blog) and inserting links to products or services. The blog post can be an informative article or a review of various products within the same niche.
If your readers click any of the links, you’re paid. If they make a purchase, you also earn a commission. Amazon, for instance, has one of the biggest affiliate marketing programs and many people make a living solely from this program.
If you choose to market books, for instance, you’ll simply create an account with Amazon. Then pick a few books (from a specific genre), review each one of them and create links to the books on Amazon.
Every time readers click on those links, you earn passive income without moving a muscle. It’s almost a lifetime investment, as long as there’s traffic flowing into your blog.
2. No BOSS
Working under a boss who micromanages you and yells at you when you don’t meet your targets can be frustrating. It becomes difficult to work toward your goals when you’re constantly stressed.
Cruel or unappreciative bosses are really pushing more people out of the physical offices and into the internet marketing world. This is a world where you get to create your own rules and work under no pressure.
As an internet marketer, you don’t have to deal with corporate bullies in the name of bosses. You also don’t have to wait for ages to get a promotion or a raise.
You create your own goals and targets as well as find ways to achieve them in a style that suits you.
3. There’s a lot of room for growth
The internet is constantly evolving. As this world advances, more opportunities are created for those who earn their income from it. Initially, internet marketing entailed a bit of social media posting and maintaining a passive website.
Today, there are more than ten tools to boost your internet marketing career. A lot of people have transitioned from freelance marketers to entrepreneurs running digital marketing companies.
Others began with basic social media pages or YouTube channels and today, they’re the biggest influences earning millions by working with corporate giants.
The beauty of internet marketing is that it is still growing and there is no other place to go but up.
4. Time Freedom
Let’s be honest, the 9 to 5 working hours can be an inconvenience for a lot of people. If you want to take up extra dance or cooking classes or you desire to pursue a master’s degree, what you need is freedom to manage your time.
Commuting to and from work can be exhausting in a manner that leaves you with just enough energy to sleep. Internet marketing, however, allows you to decide when you to work and when to run other errands.
It has been especially favorable to ambitious moms who had previously lost all hope of pursuing their careers. It can be difficult to juggle parenthood and work if you’re forced to work in an office away from your home.
Internet marketing, however, gives you the freedom to control your working hours. You can work at night and focus on other things during the day or work from very early in the morning to midday. It’s all up to you.
5. It’s a fun and diverse working space
Unlike traditional marketing, selling online is very diverse. There are so many tools and platforms to use, ranging from Instagram stories to YouTube videos, affiliate marketing to Search Engine Optimization and Facebook groups.
You can never run out of options. This kind of diversity can be fun, compared to a routine day job, which forces you to do the same old roles every day. In addition, the internet as a working space presents an entertaining environment.
It is like an office, only that it exists in a virtual space. This space is full of much more than just work. As you post your products for sale, you also get to surf through the internet and learn new things, or have a good laugh on Facebook while at work. It’s simply the perfect workplace.
In a nutshell, whether you’re working toward being an internet marketer or you’re considering taking this path, the pros outweigh the cons. There’s so much potential in this field, but like any other job or career, you need to put in an effort and have a good strategy.
After all, marketing is that one field which can never be obsolete. It only evolves, creating room for more opportunities.